DOMINI AMBIENTAL
DOMINI AMBIENTAL
CREATIVITY
IDENTITY
REBRANDING
Domini Ambiental, a leading company in the water and renewable energy sector, focuses on incorporating technological advancements that promote efficiency, environmental respect, and both energy and cost savings.
The challenge of this project was to modernize the Domini Ambiental brand and clearly differentiate it from its competitors. The main objective was to move away from the traditional “sun” logo that had defined the company until now and to establish a new visual identity centered around the “D” for Domini.
This change not only aimed to reflect a more contemporary and technological image but also to reinforce the brand’s presence in the renewable energy and energy efficiency sector. The new image was designed to highlight the values of innovation and sustainability that are at the core of Domini Ambiental, creating a unique identity that allows the company to stand out from its competition while preserving its essence.
Through this redesign, a more modern and attractive brand was achieved, with a strong visual identity centered on the “D,” symbolizing the new stage of growth and differentiation for Domini Ambiental.